James Deverick

May 22, 2024

Impact of the Google AI Overview update on SaaS search

This month, Google announced the launch of AI Overviews. These AI summaries are created by Google’s Gemini LLM and shown in search results as part of […]
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May 08, 2024

How ADP increased its Organic Traffic by over 1500% With Targeted Content

ADP gives many SaaS businesses major SEO envy … and for good reason Leader in HR and finance solutions, ADP has grown to become a dominant […]
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March 07, 2024

Impact of the Google March Core update on SaaS search

Every year, Google releases at least one core algorithm update – this year was slightly different, with two large algorithm updates being announced Tuesday, March 5th, […]
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May 24, 2023

20 Google Analytics Tips to Improve Your SEO Strategies

In an ideal world, all you’d need to do to succeed is to sell great products and provide excellent customer service. Unfortunately, there’s a bit more […]
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February 14, 2022

Enterprise SEO Metrics: What to Track and Why

SEO strategies for your entire business aren’t easy, requiring attention to detail in every website update or social media post to ensure search engines direct organic […]
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June 12, 2021

Five tips on how to optimise your SaaS site’s structured data

How sites present information to Google is critical to their SERP rankings. That’s especially true of e-commerce sites, like those in the SaaS field. Structured data […]
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